Former publishing company. Founded by Warne, who was a bookseller turned publisher. The company specialised in children's literature and initially turned down Beatrix Potter, but later changed their mind when they saw her privately published edition of 'The Tale of Peter Rabbit'. Potter became engaged to Warne's son Norman who died tragically a few weeks later. The company was taken over by Penguin books in 1983.
Credit for this entry to: Alan Patient of www.plaquesoflondon.co.uk