Subject

Signage company. It was named after their concept called the 'brilliant letter'. This comprised a pressed copper sheet with a v-shaped cross section so as to imitate the classic incised wooden fascia letter (Hope you're keeping up). It was then fixed behind painted glass by way of flanges with shellac, and covered with lead foil to seal it hermetically from the weather.

In 1907 they built Paragon Works in Stowe Road, Shepherds Bush - a purpose-built 3 acre factory site.

Because of management problems, the company was wound up in 1976, but was revived in 1999 on a smaller scale.